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Ontraport vs Drip – A Side-By-Side Review & Comparison

by Lewis Ogden | Updated:  August 10, 2021 | Traffic
ontraport-vs-drips

Main Differences Between Ontraport vs Drip

The main difference between Ontraport vs Drip are: 

  • Drip is a light-weight marketing automation platform built for bloggers and SaaS product sellers, while Ontraport is an advanced marketing and sales automation system for experienced sales and marketing teams.
  • While Ontraport starts at $79 per month, Drip supports up to 500 contacts for $19 a month.
  • Drip offers an unlimited number of email sends on all plans, while Ontraport applies this privilege to three of its four pricing plans.
  • Drip’s lead scoring is based on email and website engagement, whereas Ontraport relies on user behavior and profile demographics.

Ontraport

Who is this software for?

You should choose Ontraport if you need a powerful CRM and marketing automation tool but don’t have a big budget and you want to focus on high-quality leads.

Pros
  • 14-day free trial
  • Excellent CRM system
  • A/B testing & reporting
Cons
  • More expensive than other tools

Pricing

500 Contacts $79
1k Contacts $79
2.5k Contacts $147
10k Contacts $249
25k Contacts 497
100k Contacts -
Full Feature Pricing 497
Refund Period 90 Days
Free Trial/Demo

 

Minimum Contract -

Features

Lead Scoring

 

Lead Segmentation

 

Web Activity Tracking

 

SMS Marketing

 

Personalized Web Content

 

Predictive Analytics

 

Bi-Directional CRM Syncing

 

Event Management

 

Create Invoices

 

Create Quotes

 

A/B Split Testing

 

Form Builder

 

Landing Page Builder

 

Create Membership Websites

 

Bulk Social Media Posting

 

Sales Reporting

 

Sales Alerts

 

Mobile Application

 

Social CRM

 

Integration

WordPress Integration

 

Outlook Integration

 

Gmail Integration

 

SalesForce Integration

 

SAP Integration

 

Oracle Integration

 

NetSuite Integration

 

SugarCRM Integration

 

MicroSoft Dynamics Integration

 

Zapier Integration

 

Total # of Integrations 85

Ontraport

Website URL Visit Website
HQ Location US
Founded 2006
Support Link Customer Support Link
Read our Ontraport Review

Ontraport Alternative

Drip

Who is this software for?

Choose Drip if social media integration and automation are your business’ main requirements. This software is suitable for any business such as salons, hotels, healthcare clinics, and single owner blogs.

Pros
  • 14-day free trial
  • WordPress plugin available
  • Powerful as a CRM
Cons
  • More expensive than other tools

Pricing

500 Contacts -
1k Contacts -
2.5k Contacts $41
10k Contacts $149
25k Contacts 254
100k Contacts $779
Full Feature Pricing 99
Refund Period 30 Days
Free Trial/Demo

 

Minimum Contract -

Features

Lead Scoring

 

Lead Segmentation

 

Web Activity Tracking

 

SMS Marketing

 

Personalized Web Content

 

Predictive Analytics

 

Bi-Directional CRM Syncing

 

Event Management

 

Create Invoices

 

Create Quotes

 

A/B Split Testing

 

Form Builder

 

Landing Page Builder

 

Create Membership Websites

 

Bulk Social Media Posting

 

Sales Reporting

 

Sales Alerts

 

Mobile Application

 

Social CRM

 

Integration

WordPress Integration -
Outlook Integration

 

Gmail Integration

 

SalesForce Integration

 

SAP Integration

 

Oracle Integration

 

NetSuite Integration

 

SugarCRM Integration

 

MicroSoft Dynamics Integration

 

Zapier Integration

 

Total # of Integrations 1000+

Drip

Website URL Visit Website
HQ Location US
Founded 2012
Support Link Customer Support Link
Read our Drip Review

Drip Alternative

Ontraport vs Drip Summary

Ontraport

With the presence of hundreds of new automation software with advanced features available, some people might not like Ontraport instantly. However, once you realize that it has been around for a decade, you will realize its worth.

Sure, it doesn’t have the flashy features that most software packages available have these days, but it does provide some great features. Ontraport is  one of the best options for marketing and email automation, it has a built-in CRM to support your contact lists and the central component of this software is its email marketing automation.

The software’s CRM operates around a visual map that effectively tracks all customer interactions to maintain helpful data for converting them.

Extensive functionality for creating landing pages and signup forms is one of Ontraport’s biggest specialties. You can also build communication through postcards, e-mails, and SMS.

Ontraport allows its users to track customer activity through their funnel.  It also lets you tweak some details to ensure maximum conversions and allows you to see the faults and benefits of your campaigns.

Learning to use this automation software might be a slightly tough task for some people, especially those who are new to marketing automation, it may take you days or maybe even a couple of weeks before you get the hang of it. However, once you learn how to use it, you will thoroughly enjoy its features.

Drip

Using social media to target prospects has become a big trend for businesses these days. They create business pages on several social media platforms and monitor the activities of their customers to see what they’re looking for. If your company uses this tactic, then choose Grip.

Only a few software packages offer social media integration better than Drip.  Drip works particularly well when you integrate it with Facebook. It keeps prospects engaged by sending them messages according to their feedback, actions, and preferences on your Facebook page. In addition to social media integration features, users can also use this software for total marketing automation.

The lack of user-friendly features is one of Drip’s biggest negatives. Some users might even find Drip’s technical features to be too overwhelming for them. You will need the help of a professional in some situations. A few people have also complained about lagging, but these complaints are few and far.

Key Differences

The biggest difference between these two software packages is that Ontraport’s specialty is email and marketing automation, whereas Drip’s specialty is social media integration. Although both are unique in their own way, Ontraport wins this battle because of its relatively simple interface and smoother functions.

Ontraport Tool Ratings

  • Price: 3/5
  • Features: 4/5
  • Integration: 4/5
  • Customer Support: 3.5/5
  • Overall: 4/5

Drip Tool Ratings

  • Price: 2.5/5
  • Features: 5/5
  • Customer Support: 4/5
  • Integration: 4/5
  • Overall: 4/5

Conclusion

Choose Ontraport if you generate leads and convert them to create profit for your business. Ontraport is a decent software for entrepreneurs, small shopkeepers and small-scale healthcare clinics.

Choose Drip if the main requirements of your business are automation and social media integration. Drip is compatible with both big and small businesses. Healthcare clinics, hotels, salons, social media pages, etc will benefit from this software the most.

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