Infusionsoft vs Ontraport
A Review & Comparison
[Updated 2020]

PRICING   //   FEATURES  //   INTEGRATION  //   ALTERNATIVE  //   REVIEW

Infusionsoft

Infusionsoft-logo

Who is this software for?

Choose Infusionsoft if you own a business that requires seemless automation. Infusionsoft is an ideal option for online personalities, podcasters, and key influencers, etc.
Pros
  • Free trial available
  • WordPress plugin for easy management
  • Powerful CRM tool
Cons
  • Can be difficult to learn it’s features

Pricing

500 Contacts

1k Contacts

2.5k Contacts

10k Contacts

25k Contacts

100k Contacts

Full Feature Pricing

Refund Period

Free Trial/Demo

Minimum Contract

$23
$30
$130
$200
$250
$400
$499

 

12 months

Features

Lead Scoring

Lead Segmentation

Web Activity Tracking

SMS Marketing

Personalized Web Content

Predictive Analytics

Bi-Directional CRM Syncing

Event Management

Create Invoices

Create Quotes

A/B Split Testing

Form Builder

Landing Page Builder

Create Membership Websites

Bulk Social Media Posting

Sales Reporting

Sales Alerts

Mobile Application

Social CRM

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Integration

WordPress Integration

Outlook Integration

Gmail Integration

SalesForce Integration

SAP Integration

Oracle Integration

NetSuite Integration

SugarCRM Integration

MicroSoft Dynamics Integration

Zapier Integration

Total # of Integrations

 

 

 

 

 

 

 

 

 

 

1000+

Infusionsoft Company Info

Website URL

HQ Location

Founded

Support Link

Alternatives

hubspot-logo

Ontraport

ontraport-logo

Who is this software for?

You should choose Ontraport if you need a powerful CRM and marketing automation tool but don’t have a big budget and you want to focus on high-quality leads.
Pros
  • 14-day free trial
  • Excellent CRM system
  • A/B testing & reporting
Cons
  • More expensive than other tools

Pricing

500 Contacts

1k Contacts

2.5k Contacts

10k Contacts

25k Contacts

100k Contacts

Full Feature Pricing

Refund Period

Free Trial/Demo

Minimum Contract

$79
$79
$297
$496
$679
$497
90 Days

 

Features

Lead Scoring

Lead Segmentation

Web Activity Tracking

SMS Marketing

Personalized Web Content

Predictive Analytics

Bi-Directional CRM Syncing

Event Management

Create Invoices

Create Quotes

A/B Split Testing

Form Builder

Landing Page Builder

Create Membership Websites

Bulk Social Media Posting

Sales Reporting

Sales Alerts

Mobile Application

Social CRM

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Integration

WordPress Integration

Outlook Integration

Gmail Integration

SalesForce Integration

SAP Integration

Oracle Integration

NetSuite Integration

SugarCRM Integration

MicroSoft Dynamics Integration

Zapier Integration

Total # of Integrations

 

 

 

 

 

 

 

 

 

 

1000+

Ontraport Company Info

Website URL

HQ Location

Founded

Support Link

Alternatives

getresponse-logo

Best Alternative

ActiveCampaign-logo

Who is this software for?

Choose ActiveCampaign if you run a small to medium sized business, for example an online store, that relies on email automation. This software is extremely powerful when creating email campaigns that generate ROI.
Pros
  • 14-day free trial
  • Good selection of landing page templates
  • Suitable as a CRM
Cons
  • No A/B testing

Pricing

500 Contacts

1k Contacts

2.5k Contacts

10k Contacts

25k Contacts

100k Contacts

Full Feature Pricing

Refund Period

Free Trial/Demo

Minimum Contract

$9
$17
$39
$111
$179
$299

 

Features

Lead Scoring

Lead Segmentation

Web Activity Tracking

SMS Marketing

Personalized Web Content

Predictive Analytics

Bi-Directional CRM Syncing

Event Management

Create Invoices

Create Quotes

A/B Split Testing

Form Builder

Landing Page Builder

Create Membership Websites

Bulk Social Media Posting

Sales Reporting

Sales Alerts

Mobile Application

Social CRM

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Integration

WordPress Integration

Outlook Integration

Gmail Integration

SalesForce Integration

SAP Integration

Oracle Integration

NetSuite Integration

SugarCRM Integration

MicroSoft Dynamics Integration

Zapier Integration

Total # of Integrations

 

 

 

 

 

 

 

 

 

 

1000+

ActiveCampaign Company Info

Website URL

HQ Location

Founded

Support Link

Infusionsoft vs Ontraport Summary

Infusionsoft

Infusionsoft is an automation software that offers features that are perfectly suited to small businesses. This software has a strong automation builder, CRM, sales pipeline, and e-commerce automation and allows you to manage data by helping you store it in smaller lists.

Marketing automation is another strength of Infusionsoft, it lets you build campaigns with its drag and drop builders, this feature allows users to tailor their campaigns without any interference.

Infusionsoft also eliminates several mundane tasks that waste time and hold companies back letting its teams focus on more pertinent tasks for generating profits.

Infusionsoft always likes to stay a few steps ahead of its competitors, which is why it offers users an e-commerce feature. You do not have to worry about acquiring a separate e-commerce platform if you do not have a big budget and whilst it is nowhere close to Magento or Shopify, it is perfect for getting the job done.

Keep in mind, however, that you might need some coding knowledge to change the appearance of your site.  Unlike proper e-commerce software tools, you will not be able to have thousands of products on your website to sell which is why smaller businesses will find this software more suitable for them.

Lastly, Infusionsoft offers great integration options and lets you connect with a variety of apps and software packages.

Ontraport

Ontraport is extremely limited when you compare its features to other automation software tools. Despite being limited, the selective features of this software are amazing as Ontraport likes to provide quality over quantity.

You can monitor performances and regulate messages through this software and it also has a feature that allows you create professional landing pages.

The software’s CRM is not up to par with other competing software tools and Ontraport could make several adjustments to its CRM for improving its status in the marketing automation playing field.

The API of this software is simple and can be connected with other tools without professional assistance. Improving personal experiences is the main goal of every business and there is a main focus on attracting leads and informing them about their products to then convert them into customers.

Ontraport is the perfect option for these kinds of businesses, especially smaller ones, its automation is efficient and gives you marketing tools that are sufficient for streamlining your business activities.

Key Differences

These software tools are pretty evenly matched because of their compatibility with smaller businesses.  However, Infusionsoft has the edge over Ontraport because of its superior integration and customer support.

InfusionSoft Tool Ratings

  • Price: 3/5
  • Features: 4.5/5
  • Customer Support: 4/5
  • Integration: 4/5
  • Overall: 4/5

Ontraport

  • Price: 3/5
  • Features: 4/5
  • Integration: 4/5
  • Customer Support: 3.5/5
  • Overall: 4/5

Conclusion

Choose Infusionsoft if you’re a solopreneur or a small business owner. You will be able to organize your contacts and send them newsletters and reminders regularly based on your chosen categories. Infusionsoft is perfect for Spas, salons, small bakeries etc.

Choose Ontraport if your business operates with a small budget and generates its revenue through lead generation. Retail product sellers and service subscription sellers will find this software beneficial.

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