Learn how to build profitable content sites.

Enter your email below to get my insider-only tips.

I'll respect your privacy and you can unsubscribe any time. No spam, ever.

HubSpot vs Ontraport – A Side-By-Side Review & Comparison

by Lewis Ogden | Updated:  August 10, 2021 | Traffic
hubspot-vs-ontraport

Main Differences Between HubSpot vs Ontraport

The main difference between HubSpot vs Ontraport are: 

  • HubSpot is a multi-faceted platform that offers marketing automation, CRM, sales tools, CMS, plus helpdesk tools. Then Ontraport, on the other hand, is all about marketing automation, CRM, and sales.
  • Ontraport comes with its own built-in ecommerce tools, while HubSpot doesn’t.
  • HubSpot’s CMS packs blog management tools, while Ontraport doesn’t offer such a solution.
  • HubSpot allows you to get started on its CRM system for free, while Ontraport charges at least $79 per month.
  • Ontraport offers an unlimited number of email sends on its Basic, Plus, and Pro plans, while HubSpot limits the number of emails you can send in your campaigns.

HubSpot

Who is this software for?

Choose Hubspot if your business requires a powerful 'all-round' marketing tool. Manufacturers and retail business owners will love this tool for the easy of use and marketing efficiency.

Pros
  • Forever free' limited version available
  • Powerful CRM tool
  • A/B testing & reporting
Cons
  • One of the higher priced tools on the market

Pricing

500 Contacts $35
1k Contacts $50
2.5k Contacts $75
10k Contacts $230
25k Contacts 370
100k Contacts $870
Full Feature Pricing 2240
Refund Period -
Free Trial/Demo

 

Minimum Contract -

Features

Lead Scoring

 

Lead Segmentation

 

Web Activity Tracking

 

SMS Marketing

 

Personalized Web Content

 

Predictive Analytics

 

Bi-Directional CRM Syncing

 

Event Management

 

Create Invoices

 

Create Quotes

 

A/B Split Testing

 

Form Builder

 

Landing Page Builder

 

Create Membership Websites

 

Bulk Social Media Posting

 

Sales Reporting

 

Sales Alerts

 

Mobile Application

 

Social CRM

 

Integration

WordPress Integration

 

Outlook Integration

 

Gmail Integration

 

SalesForce Integration

 

SAP Integration

 

Oracle Integration

 

NetSuite Integration

 

SugarCRM Integration

 

MicroSoft Dynamics Integration

 

Zapier Integration

 

Total # of Integrations 1000+

HubSpot

Website URL Visit Website
HQ Location US
Founded 2006
Support Link Customer Support Link
Read our HubSpot Review

HubSpot Alternative

Ontraport

Who is this software for?

You should choose Ontraport if you need a powerful CRM and marketing automation tool but don’t have a big budget and you want to focus on high-quality leads.

Pros
  • 14-day free trial
  • Excellent CRM system
  • A/B testing & reporting
Cons
  • One of the higher priced tools on the market

Pricing

500 Contacts $79
1k Contacts $79
2.5k Contacts $147
10k Contacts $297
25k Contacts 497
100k Contacts -
Full Feature Pricing 497
Refund Period 90 Days
Free Trial/Demo

 

Minimum Contract -

Features

Lead Scoring

 

Lead Segmentation

 

Web Activity Tracking

 

SMS Marketing

 

Personalized Web Content

 

Predictive Analytics

 

Bi-Directional CRM Syncing

 

Event Management

 

Create Invoices

 

Create Quotes

 

A/B Split Testing

 

Form Builder

 

Landing Page Builder

 

Create Membership Websites

 

Bulk Social Media Posting

 

Sales Reporting

 

Sales Alerts

 

Mobile Application

 

Social CRM

 

Integration

WordPress Integration -
Outlook Integration

 

Gmail Integration

 

SalesForce Integration

 

SAP Integration

 

Oracle Integration

 

NetSuite Integration

 

SugarCRM Integration

 

MicroSoft Dynamics Integration

 

Zapier Integration

 

Total # of Integrations 85

Ontraport

Website URL Visit Website
HQ Location US
Founded 2006
Support Link Customer Support Link
Read our Ontraport Review

Ontraport Alternative

HubSpot vs Ontraport Summary

HubSpot

Marketing automation is all the rage these days and every business, whether online or offline, chooses automation software to increase their productivity and generate sales.

Hubspot is an automation software that thousands of businesses use and although there are hundreds of other software tools out there, what makes Hubspot so unique is the fact that it brings email automation, lead generation, CRM, and marketing automation all in one place. This convenient feature makes the lives of its users much simpler.

Creating social marketing campaigns is a breeze with this software. The philosophy of Hubspot is that email marketing does not work alone, you have to combine it with a powerful CRM for the best outcomes for a business.

Hubspot stays true to that philosophy by automating customer interaction tracking and it gives separate section on its CRM to sales deals for undistracted follow-ups.

Converting leads is also possible through Hubspot. Getting resources to search leads online can be a huge burden for marketing teams, it is expensive and can be counterproductive at times.

Hubspot eliminates this issue by searching for leads, checking their background, and even converting them, essentially saving you time and money. You can even split test your campaigns to withdraw the ones that don’t work, and improve upon the profitable ones.

Additionally, Hubspot’s CRM lets businesses respond to their clients and keep track of messages as well. Overall Hubspot gives you complete automation features to improve lead generation, sales follow-ups, interaction tracking, etc.

Ontraport

Although Ontraport does not have nearly as many features as other automation software, the ones it does have are spot-on, quality over quantity is Ontraport’s main motto.

This software allows you to regulate messages and monitor performances of your campaigns and in addition to marketing emails, Hubspot lets you create professional landing pages. It makes populating data from your forms to the database automatically, so you have less work to do.

Ontraport’s CRM is not as good if you compare it to other automation software tools based on features other than email marketing.

There are tons of improvements that this company can make in its CRM to improve its worth in the marketing automation landscape. Ontraport does have an open API that is simple to operate, you can connect it to other tools without a professional’s help.

Key Differences

Ontraport and Hubspot are two completely different software tools. The first glaring difference that you’ll notice between them is the price. Hubspot has a slight upper hand in features as its CRM is much stronger than Ontraport’s.

However, the latter gets the upper edge in better overall user-friendliness as you may find some features in Hubspot require experienced hands.

HubSpot Tool Rating

  • Price: 4/5
  • Features: 4.5/5
  • Integration: 3.5/5
  • Customer Support: 5/5
  • Overall: 4.5/5

Ontraport Tool Rating

  • Price: 3/5
  • Features: 4/5
  • Integration: 4/5
  • Customer Support: 3.5/5
  • Overall: 4/5

Conclusion

This head-to-head battle ends in a tie once again. A stark difference exists in the marketing automation approach these tools take.

Choose Hubspot if you create original products and need powerful marketing tools to market them. Personal brands, retail businesses, and manufacturers will like this tool alike.

Choose Ontraport if your business has a smaller budget and you want your focus on most potential leads. If you sell service subscriptions, retail products or have a personal brand, you will love Ontraport.

Tags: , ,